What kind of information do we collect?
There are cases where The SunnyLion may ask you for personal information, such as your name, address, date of birth, gender, email address, etc. We do this for instance when you register for contests/promotions, respond to communication such as e-mail, and for services that require registration or subscription. If you would like to be on our mailing list, we will ask you to actively opt-in. We might also collect personal information from you about a third party, for instance if the website allows you to send an email referring someone to our site or an active promotion, in which case we need to know the name and e-mail address of the recipient. That information will only be used for the specific purpose (delivering the email) and The SunnyLion will not further contact the third party unless the third party contacts us.
- When you visit our website we may collect so called ‘click stream’ data (server address, domain name etc). This information can be combined with information you have provided to us (for instance by registering), which will enable us to analyze and better customize your visits.
Information you provide to The SunnyLion
While The SunnyLion does not generally require that you provide us with personally identifiable information in order to visit and use the Sites, please note that in order to participate in some activities, such as sweepstakes, contests and other promotions and chat rooms or bulletin boards, we may ask you to provide information that could reasonably be used to contact you or to identify you personally (such as first and last name, e-mail address, mailing address and telephone number) (“Personal Information”). We may also ask you to provide other information about yourself, such as demographic information (such as gender, geographic region, age, etc.) or certain information about your preferences and interests. If you choose not to provide such Personal Information or other information to us, you may not be able to participate in certain activities we offer. If we combine demographic or other information we collect about you with Personal Information about you, we will treat the combined information as Personal Information.
We may offer opportunities to enter into promotions that we offer, on our own or jointly with a third party. Such Promotions may require registration and the disclosure of both Personal Information and non-Personal Information. In the event that a promotion is offered jointly with a third party, as a result of your participation in such promotion, your Personal Information and non-Personal Information may be shared with such third party, which sharing we will disclose to you at the time you provide your information. By entering a promotion, you are agreeing to the official rules that govern that promotion, which may contain specific requirements of you, including, except where prohibited by law, allowing the sponsor and/or other third parties connected to the promotion to use your name, voice and/or likeness in advertising and marketing materials. Therefore, always carefully read the rules of the promotion before entering.
Information Automatically Collected
In addition to any Personal Information or other information that you choose to provide to us via the Sites, whenever you visit or interact with the Sites, The SunnyLion automatically collects certain information such as your IP address and/or another unique identifier (“Device Identifier”) for the computer, mobile device, technology or other device (“Device”) you use to access the Sites and any referring website. (A Device Identifier is a number that is automatically assigned to your Device when you access a website or its servers. Our computers identify your Device by its Device Identifier.) Some mobile service providers may also provide us or our third-party service providers with information regarding the physical location of the Device used to access the Websites.
In addition, The SunnyLion, as well as certain third-party analytics and other service providers, may use a variety of technologies that automatically or passively collect information about how you use the Sites (“Usage Information”). Usage Information may include, in part, browser type, operating system, the page served, the time at which a page was accessed and/or the time spent on a page, and the preceding pages views. Usage Information is generally non-identifying, but if The SunnyLion associates it with you as a specific and identifiable person, we will treat it as Personal Information.
Information About Friends and Family
When you share information and Site links, send or share The SunnyLion promotions and marketing materials, or send products to family and friends and others, The SunnyLion may collect the information you provide about those people such as name, address, email address and phone number.
Information Shared on a Website or Network Owned and Controlled by a Third Party
Functionality on the Sites may permit interactions between such Sites and a third-party website, such as enabling you to “like” a product or “share” content to third-party websites. If you choose to “like” or “share” content or to otherwise post information from or via the Sites to a third-party website, feature or application, that information may become public and the third-party web site may have access to information about you and your use of the Sites.
You may also choose to participate in a third party application or feature (such as one of our Facebook applications or a similar application or feature on a third-party website) through which you allow us to collect and share (or the third party to share) information about you, including Personal Information. The third party may allow you to remove the application or feature, in which case we will no longer collect information about you through the application or feature, but we may retain the information previouslycollected. In addition, we may receive information about you if other users of a third-party website give us access to their profiles and you are one of their “connections,” or if information about you is otherwise accessible through your “connections” web page, profile page, or similar page on a social networking or other third-party website or interactive service.
Use of visitors’ information
- To administer a contest, promotion, survey or other site feature and to provide you with the relevant products or services (for instance to deliver a prize you may have won in a contest). You may be contacted by phone or email.
- To send you information/materials via e-mail or sms-messages about products, offers and news we think could interest you. This information may relate to products, offers and news of The SunnyLion and/or its licensees or carefully selected commercial partners.
- We only send you this if you have opted-in to receive The SunnyLion e-mails and/or sms messages. In case you do not want to receive any e-mails and/or sms messages from us anymore, or if you want to modify you personal data or want your personal data to be deleted from our database, we refer you to the ‘Opt-out, delete or modify personal information’ section below.
- To analyze visits to the website and learn about the interests of our visitors in aggregate and also on personal level to better understand your interest and need, so we can improve our products and services and deliver to you the type of content, features and promotions that you are most interested in.
Who manages visitors’ information
Protection of visitors’ information
In order to protect the information you provide to us by visiting our website we have implemented various security measures. Your personal information is contained behind secured networks and is only accessible by a limited number of people, who have special access rights and are required to keep the information confidential.
Please keep in mind though that whenever you give out personal information online there is a risk that third parties may intercept and use that information. While The SunnyLion strives to protect its user’s personal information and privacy, we cannot guarantee the security of any information you disclose online and you do so at your own risk.
Disclosing personal information to third parties
Except as described in this policy, we do not sell, trade or otherwise transfer your personal information to third parties without informing you in advance and in accordance with applicable data protection law. Your data may be transferred to web site hosting partners and other parties who assist us in designing and operating the website, executing services (for instance prize fulfillment) or help us analyze collected data. These parties will only use your data for the purpose of carrying out the work as indicated and will be required to keep the information confidential. We will also release personal data without consent if such is required by law, for security purposes, or to prevent imminent harm.
Links to third parties
A cookie is a small string of information that the website that you visit transfers to your computer for identification purposes. Cookies can be used to follow your activity on the website and that information helps us to understand your preferences and improve your website experience. Cookies are also used to remember for instance your user name and password. You can turn off all cookies, in case you prefer not to receive them. You can also have your computer warn you whenever cookies are being used. For both options you have to adjust your browser settings (like Internet Explorer). There are also software products available that can manage cookies for you. Please be aware though that when you have set your computer to reject cookies, it can limit the functionality of the website you visit and it’s possible then that you do not have access to some of the features on the website.
Opt-out, delete or modify personal information
You may cancel your registration at any time, and you can choose to opt-out of receiving any e-mails from The SunnyLion. Additionally you can choose to have all your personal information deleted from our database. You may cancel your registration at any time, and you can choose to opt-out of receiving any e-mails messages from The SunnyLion.